Berkley PowerBait has been scientifically perfected for over 30 years to provide an irresistible scent and flavor - the exclusive PowerBait formula. With its proven ability to entice even the most wary fish and keep them hooked for 18 times longer, novice anglers become good and good anglers become great. Get ready to Feel More Bites, Set More Hooks, and Catch More Fish with PowerBait!
